Fast-paced, competitive and growing at an alarming rate, the fashion industry is constantly evolving. Not just by the seasons but by the day, the hour and actually, the minute. We’re overcome with choices when it comes to our sartorial decisions. From magazines to social media to the hundreds of different brands stepping onto the scene, it can be hard to keep up. Can. But I’m here to help you a bit with that. I’m lucky enough to acquire the occasional bit of exclusive knowledge about upcoming brands, collections and events. And right now, you need to know about The Clothing Lounge.
Someone says luxury fashion and you automatically think Net-a-Porter, Matches Fashion, Avenue 32 (which by the way are all amazing online retailers that one day I hope to be able to shop reguarly from. Lottery ticket anyone?). But hold up and pay close attention, there’s a new player in the game. And they’re about to make waves in designer fashion.
Stocking collections from over 30 independent luxury designers, The Clothing Lounge allows you to shop brands that you might not have heard of … yet (“Why buy Prada, when you can be one of the first to own a LYA LYA handbag!”). Think of these brands as the ‘new kids on the block’. They’re individual, highly covetable and you’re ahead of the game just by glimpsing their fresh, original designs on the internet. As the founders of The Clothing Lounge put it: “We set out to discover what is new, now & next and unlike others who are afraid of the unknown, we embrace it.”
So what can you expect to find upon browsing the website? Well, to put it simply, beautiful cutting-edge clothing – in the most luxurious fabrics, shapes and styles. Oh, and a vast array of handbags to make you weak at the knees. Don’t get me wrong, The Clothing Lounge stocks high-end, luxury fashion so you wouldn’t be willing to pay their prices every day. But start saving now and you’ll definitely be wanting to treat yourself in a couple of weeks/months. I’m all about the investment buys anyway – I’d much rather save up and splurge than be consistently buying pieces of a much lower quality. And I do really believe that you get what you pay for – I’ve never been disappointed with any of my sartorial investments. In terms of quality, wearability and individuality, designer fashion wins me over every time.
So what in particular am I lusting over? I managed (only just) to narrow it down to my top 4 picks:
I would give an arm and a leg to own just one of these beautiful pieces! I’m obsessed with both of these bags I’ve picked out – in neutral tones and in sharp-edged structured shapes, these designs to me scream success, confidence and sophistication. Power-dressing in its prime. The white chiffon draped shirt is a wardrobe staple and the studded-heel mules would be perfect to toughen up ladylike skirts and culottes for spring/summer. The dream wishlist!
What would you pick out from The Clothing Lounge?
Love, Beth xo.
This post is in collaboration with The Clothing Lounge – but the love expressed towards their designer pieces is 100% genuine (sorry bank account …).